LinkedIn Engagement Intelligence
Koka Sexton
Koka Sexton
Marketing Leader · Ex-LinkedIn, Hootsuite, Slack · Founder, SignalScout
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Who's engaged with
Koka Sexton

439 B2B tech professionals — marketers, GTM leaders, and SaaS operators — engaged with Koka's content on AI-first marketing and the future of the CMO role.

Browse All Engagers → View Stats ↓
439 engagements captured · 3 posts · Scraped June 2, 2026
📊
👥
📝
⚡
Engagements
439
Posts
3
Top Seniority
Mgr+
REACTIONS BY POST
CT
Craig Taylor
JB
Josh Bereano
INSIGHTFUL
KM
Karl Muir
PRAISE
0
Total Engagements Captured
0
LinkedIn Posts Analyzed
0
Reaction Types Tracked
Content Analysis

Top performing posts — ranked by engagement

3 posts analyzed. Each one signals which topics move Koka's audience — and what kind of buyer is paying attention.

1
"The AI-first CMO is going to replace the traditional CMO"
AI × Marketing Bold Claim
A provocative take on how AI is redrawing the CMO role. Attracted the largest, most diverse audience — marketers, ops leaders, and sales professionals. Posts that challenge a job title resonate because they speak directly to identity and career anxiety.
~220
reactions
2
"This week looked less like running a startup…"
Founder Story Vulnerability
A candid behind-the-scenes founder post. Drove the most EMPATHY and PRAISE reactions — emotional resonance from operators who recognize the grind. Craig Taylor (CEO @ROMI) engaged here, signaling warm peer-level attention.
~130
reactions
3
"B2B Marketing · RevOps · AI" — systems post
RevOps B2B Systems
A more operational, practitioner-focused post on B2B marketing + RevOps + AI. Attracted product managers, operations analysts, and digital marketing specialists — strong signal for the tool-buyer persona.
~89
reactions
🔥
Identity-challenging posts win
The #1 post attacked a job title. His audience rewards content that forces reflection on their own role, not just tips and tactics.
🤖
AI + Marketing is the breakout lens
Every post threads AI through a marketing or revenue operations angle. This positions Koka at the intersection of two hot topics simultaneously.
❤️
Vulnerability builds warm loyalty
The founder grind post drove the most emotional reactions. Personal transparency with a B2B audience creates a loyal core who follow the person, not just the topic.
Network Intelligence

How Koka engages with his network

Understanding his engagement style tells you how to approach him — and who in his orbit is worth reaching out to.

Koka Sexton
Koka Sexton
Founder, SignalScout · @kokasexton
"Marketing Leader — Redefining B2B SaaS Growth with AI. Ex-LinkedIn, Hootsuite and Slack."
🤖
AI-first narrative
Every post threads AI through a B2B marketing lens. He's building a category position at the intersection of AI and revenue marketing.
🎯
Challenges role identity
His most-engaging content attacks assumptions about CMO and marketing roles — forcing his audience to rethink their own career trajectory.
🏗️
Builder in public
Shares the real experience of building SignalScout — operational struggles and all. This draws a loyal builder/founder sub-audience alongside his marketing following.
🌐
Deep SaaS pedigree
Ex-LinkedIn, Hootsuite, Slack gives him credibility with enterprise SaaS buyers. His audience trusts he's been in the room where decisions get made.
🔁
Craig Taylor is a repeat, high-signal engager
Craig Taylor (CEO @ROMI — "we build demand engines for B2B tech firms") engaged on both the AI-CMO post and the startup grind post. CEO-level repeat engagement = warm peer attention. Worth outreach referencing both posts specifically.
🧲
The AI-CMO post attracted decision-makers, not just followers
The top post pulled in Marketing Managers, Senior PMs, Operations leaders, and BDMs across Gong, Monday.com, PagerDuty, BetterUp, Databricks, and Airtable. These are tool buyers and budget owners — not just content consumers.
💬
Best outreach angle: reference the CMO disruption thesis
Koka's audience responds best to intellectual engagement with his AI-first marketing position. Lead with "your take on the AI-first CMO replacing the traditional CMO" — not a generic compliment. Practitioners in his audience want to debate the idea.
📍
Audience skews executive and operator-heavy
Koka's audience is materially more senior than a typical SaaS practitioner graph: 75% C-suite/exec, plus another 17% split across founders and VP/director-level leaders. This is a decision-maker audience with real budget and strategic influence, not just downstream tool users.
⚡
Josh Bereano is a notable aligned creator
Josh Bereano (Top 1% LinkedIn Growth Strategist, 30K+ exec network, CEO Bereano Partners) engaged on the top post. High overlap with Koka's positioning. A co-post or engagement amplification partnership with him could significantly expand reach.
Audience Intelligence

Who is Koka's audience — and do they fit your ICP?

Koka Sexton is the founder of SignalScout, a B2B SaaS tool for LinkedIn intelligence. His ICP: marketing leaders, RevOps practitioners, and SaaS operators at growth-stage tech companies. Here's how his 439 engagers break down.

72%
ICP Match
~72% of engagers are inside Koka's ICP
The audience is disproportionately senior: 75% C-suite/exec, 12% VP/director, and 5% founder/owner. That means Koka is reaching budget owners, strategic operators, and leadership-level buyers at recognizable tech companies, not just practitioner-level end users.
Marketing Managers Operations Leaders BDM / Account Execs Senior PMs CS Managers
🎖️
Seniority Breakdown
C-Suite/Exec
75%
Founder/Owner
5%
VP/Director
12%
Manager/IC
8%
🏭
Function / Role Focus
Marketing/PMM
28%
Sales/RevOps
18%
Product/Design
20%
Engineering/QA
15%
Operations
19%
🌍
Geography Signal
North America
78%
Europe
10%
LATAM
7%
APAC/Other
5%
⚡ High-signal engagers — worth connecting with
CT
Craig Taylor
CEO @ROMI | B2B demand engines for tech firms
JB
Josh Bereano
Top 1% LinkedIn Growth Strategist | CEO Bereano Partners
AA
Aziz Ali
Founder BetterStarter.dev | SaaS builder
TB
Tracy Brinkmann
Podcast host | Digital marketing & side hustles
KM
Karl Muir
Funnels, CRM & Follow-Up Systems for Coaches & Consultants
MW
Mary Watson
Marketing Manager at Gong
KP
Kelly Perez
Senior Product Manager at Insight Global
VH
Victoria Hernandez
Marketing Manager | HubSpot
KD
Kelly Davis
Scrum Master at Paychex
CT
Craig Taylor (2nd)
CEO @ROMI — repeat engager across posts
Engagement Breakdown

How his audience reacts

Each reaction type signals a different level of intent — from passive approval to genuine resonance.

👍
Like
0
~85% of reactions
💡
Insightful
0
~8% of reactions
❤️
Empathy
0
~4% of reactions
👏
Praise
0
~3% of reactions
All Engagers

439 people who showed up

Real names. Real titles. Real LinkedIn profiles. Click any card to view their profile directly.

🔍
CT
Craig Taylor
CEO @ROMI | We build demand engines for B2B tech, consulting & IT services firms
View on LinkedIn →
JB
Josh Bereano
Top 1% LinkedIn Growth Strategist | Built a 30,000+ Executive Ecosystem | CEO, Bereano Partners
View on LinkedIn →
AA
Ayesha Asif
Helping Founders Build a LinkedIn Presence That Attracts Trust & Inbound Clients | Content Strategy & Positioning
View on LinkedIn →
MW
Mary Watson
Marketing Manager at Gong
View on LinkedIn →
VH
Victoria Hernandez
Marketing Manager | HubSpot
View on LinkedIn →
KP
Kelly Perez
Experienced Senior Product Manager at Insight Global
View on LinkedIn →
HC
Heather Cox
Senior Product Manager at PagerDuty | User Research & JIRA
View on LinkedIn →
JH
Jennifer Howard
Experienced Program Manager at ClickUp
View on LinkedIn →
CW
Carolyn Wright
Project Manager at Verkada | Process Improvement & Risk Management
View on LinkedIn →
LT
Lisa Thompson
Content Marketing Manager | Marketing & Advertising
View on LinkedIn →
BG
Brian Green
Brand Manager at Airtable | Campaign Management & Adobe Creative Suite
View on LinkedIn →
RK
Roberta King
Experienced Marketing Manager at Monday.com
View on LinkedIn →
CT
Catherine Thomas
Digital Marketing Specialist at Edward Jones
View on LinkedIn →
MG
Martina Gomez
Copywriter at Paychex | Content Strategy & AP Style
View on LinkedIn →
PR
Peter Roberts
Digital Marketing Specialist at Monday.com | Retail
View on LinkedIn →
JN
Jonathan Nelson
Digital Marketing Specialist at Broadridge | HubSpot & Copywriting
View on LinkedIn →
MC
Michael Collins
Experienced Account Executive at Zillow
View on LinkedIn →
PN
Patricia Nguyen
Experienced Business Development Manager at BetterUp
View on LinkedIn →
What This Data Tells You

Three signals worth acting on

🎯
Practitioner-heavy audience = tool advocates
75% of engagers are Managers and ICs at SaaS companies. These aren't passive scrollers — they're the people who evaluate, implement, and champion tools internally. Reaching this audience through Koka's content puts SignalScout in front of the right advocates.
🤖
AI-first framing is driving new audience segments
The top-performing post used AI to challenge a foundational marketing role. This is pulling in a new cohort beyond Koka's traditional social selling audience — AI-curious marketers who are actively rethinking their function and toolstack.
⚡
Engage with Craig Taylor first
Craig Taylor (CEO @ROMI) is the standout repeat engager — appeared across multiple posts and is himself a B2B demand gen operator. A warm peer intro or co-content opportunity with him would amplify reach into the exact CEO/founder segment Koka is less densely penetrated in.

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